Sector: Lifestyle and Leisure

Lifestyle and leisure plays a huge role in people's lives. So many businesses are driving forwards key messages about community life, work-life balance, health and fitness as well as healthy bodies and healthy minds. So many businesses are doing things with great gusto. Call MGMPR on 028 3756 9569 to discuss how we can help you engage with your target audience.

April 11 Brand Journalism

MGMPR Ltd will help you write submissions for business awards in Northern Ireland

Submissions, submissions and more submissions as awards season is upon us!

There are so many people in Northern Ireland doing fantastic things and our hats go off to anyone who owns their own business – it’s hard work and we know it only too well.

Now is your chance to celebrate your achievements by entering awards because behind every good business there are great people. Entering awards presents many opportunities and we have seen this at first hand with our clients. Don’t be afraid to ask for help.

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February 27 In the Press

Left to Right: Fergus Mackey of North West 200, Sara O' Neill Éadach, Eleanor McGillie Director Live It Experience It, Mervyn Whyte MBE North West 200 ‘Live It Experience It’ is a cluster of tourism businesses working together to promote Northern Ireland through water, air and land based activities, food and drink and great places to stay.

NW200 announce partnership with Live It Experience It ahead of 2017 road race

Live It Experience It is a group of very cool tourism businesses working together to promote Northern Ireland to our visitors.

The organisation launched with an announcement in The Arcadia in Portrush that it is to be a tourism partner with the Vauxhall International North West 200 for 2017. The race last year attracted 100,000 spectators. This year organisers want to tell those spectators what there is to do, where they can stay and tell stories of our fantastic food and drink.

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June 30 In the Press

Final call for Northern Ireland’s 20 Most Inspiring Women 2016 nominations

MGMPR Ltd, a multi-media PR agency which uses brand journalism as a powerful communication tool, is the sponsor of Northern Ireland’s Top 20 Most Inspiring Women feature.

The deadline to receive nominations is July 22 so if you haven’t voted yet please do before the deadline. This feature is an opportunity to celebrate women who are doing great things in the world of business and who are deemed inspirational by their colleagues, customers and peers.

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February 25 Newsfeed The MGMPR Blogger

Brand journalism

It’s awards season. Here are EIGHT reasons why your business should enter awards!

It’s that time of year when businesses are gearing up to compete among the best of the best as annual awards are opening up for entries.

Our team at MGMPR write submissions on behalf of companies who, year on year, reap the rewards of competing among the best. Here are EIGHT reasons why you should enter awards if you have an established business. Don’t miss out on opportunities to profile your business. Click here for the full blog:

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November 3 In the Press

90-year-old cyclist urges tourists to ‘get on yer bike’ in the rustic Sperrins

Annie Slane is a 90-year-old woman who has lived in the Sperrins all of her life. Annie loves the Sperrins and continues to cycle every day in the rustic mountain range which she says is keeping her young.

Annie recently attended the launch of Cycle Sperrins – an initiative which is aimed at attracting international touring cyclists to the Sperrin Mountains.

We interviewed Annie who tells us her story of her love for cycling in the Sperrins.

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November 2 In the Press The Richhill Apple Fayre

Armagh in top nine tourism destinations as harvest fayre crowned a huge success

Terence Brannigan has described Co Armagh as one of nine key designated visitor destinations in Northern Ireland and said he was proud to stand side by side with the people of the Orchard County at this year’s Richhill Apple Harvest Fayre.

The Tourism NI chairman, was guest speaker at this year’s fayre, which celebrates the end of the harvest and showcases what County Armagh food and drink producers have to offer. The Fayre is an authentic celebration which connects us with our land.

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October 21 In the Press The Richhill Apple Fayre

Richhill Apple Harvest Fayre to contribute to export growth says Tourism NI boss

Terence Brannigan, the chairman of Tourism NI says food and drink producers in Armagh county will play a significant role in turning tourism from an £800million industry to a £1billion industry over the next five years.

Tourism is currently an £800million industry but Tourism NI expect this to grow to become a £1billion industry over the next five years. It is hoped the sector will be responsible for 50,000 jobs in our region as our development towards a growth in export continues to be a major focus.

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October 15 In the Press

Tourism boss praises Sperrins cluster as key to meeting NI’s global agenda

Cycle Sperrins is a new tourism led initiative which aims to attracts touring cyclists from across the globe to the Sperrin Mountains.

Terence Brannigan, chairman of Tourism NI, launched the initiative at the Broughderg Tourism Centre alongside speciality food producers, farm businesses, tearooms and quality accommodation providers based along the world-class four day cycle route. Cycling and mountain biking is estimated to be worth around £100million to the NI economy.

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October 7 In the Press

Tourism consortium to launch mythic cycling tours in soulful Sperrins

The Sperrin Mountains are set to become a major tourist attraction for touring cyclists thanks to a group of businesses who have joined together as a consortium to promote the area.

The Cycle Sperrins Consortium, which is made up of speciality food producers, farm businesses, tearooms and quality accommodation providers based along the world-class four day cycle route, will welcome Tourism NI’s chairman to officially launch Cycle Sperrins. Here’s the full story:

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August 24 In the Press The Richhill Apple Fayre

Richhill Apple Harvest Fayre launches in line with BBC’s Great British Menu

Richhill Apple Harvest Fayre attracted over 2,000 last year which was the first year of the event which celebrates artisan food and drink producers.

This year’s event celebrates food and drink, the Centenary of one of the most powerful organisations in the UK – the Women’s Institute and also Halloween. To top if off, the fayre has been launched this year in line with the BBC’s Great British Menu which will feature last year’s fayre as part of its WI celebrations. Here’s the full story:

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August 1 The MGMPR Blogger

Brand journalism

No cake as we are on a health kick but here’s to three years in business!

MGMPR Ltd is a multi-media PR agency which uses Brand Journalism as a powerful communication tool.

Today we celebrate being three years old! For three years we have delivered consistently for our clients, we are honoured to represent the companies and organisations we work with and we are proud to continually demonstrating the power of brand journalism as part of business strategies for our clients and indeed for ourselves. Have a read;

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April 21 In the Press

INTO launches scathing attack at ‘ostrich’ ministers over education system breakdown

INTO is calling on parents and business leaders to stand up for education in Northern Ireland as it launches a scathing attack on ministers.

Gerry Murphy, the Northern Secretary, has described ministers as ‘ostriches’ who are burying their heads in the sand instead of dealing with the negative economic impact of dismantling the education system in Northern Ireland. INTO members are working to rule this week over budget cuts.

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April 13 In the Press

Major coup for Goal Line as Asda Foundation funds multi sensory discovery room

The Asda Foundation is all about transforming communities and changing lives and so far this year has donated £2,475,342 to different causes across the UK.

Here in Northern Ireland, the Asda Foundation has funded a new multi sensory discovery room so children of all abilities can now benefit from a state of the art equipment at the Goal Line Youth Centre based in the grounds of Portadown Rugby Club. Here’s the story of the launch.

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March 28 In the Press

Big cheers as iCare floats to victory in Armagh’s St Patrick’s Day parade

The team of volunteers at iCare are delighted to have been announced by Armagh City and District Council as winners of this year’s St Patrick’s Day float competition.

Armagh is famous for its St Patrick’s Day Celebrations and this year didn’t disappoint with over 20,000 attending the float competition. Congratulations to iCare which is a charity which uses business to create a better world in the communities in which it operates.

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February 26 Newsfeed

Woman fighting breast cancer says charity reminded her ‘it’s good to be alive’

Ireland’s leading homecare provider Homecare Independent Living set up the iCare charity in 2010.

iCare raises money throughout the year so it can grant iCare Wishes to people in the communities in which it operates. Roxanne Mallon is a 29-year-old woman who is battling with breast cancer. Here’s a story on how iCare’s kindness has helped her remember that it’s good to be alive. Here’s the story.

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