Sector: Public Relations

Since August 2012 MGMPR Ltd has celebrated success by using a brand journalism approach to public relations for our clients. We are a team of media law trained professionals who have worked in print and digital media for years. We use our knowledge, skills and media law savvy journalistic expertise to generate sales leads, fuel PR and generate and manage campaigns. Our work engages our clients as well as their audiences. We work with honesty and integrity are adhere to our MGMPR Ltd Code of Conduct.

November 20 Brand Journalism In the Press

Anna Kelly, Malachi Cush, Aine McNulty, Lynette Fay, Ronan McHugh and Gina Chroma at the launch of An Evening of Celebration. Picture by Richard Trainor

From international stages to performing on home turf – stars come out in force

Pupils past and present and friends of St Patrick’s Academy Dungannon are being in for a fantastic night of entertainment at An Evening of Celebration which will take place on February 3 in the Armagh City Hotel. Tables for the gala night are now being sold so get your friends together and get booking.

This is a ticketed only event so in order to secure a table please make contact with the organising team by emailing theacademygala@gmail.com. Then, you just need to get pampered for a great night out.

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October 12 The Richhill Apple Fayre

Popular fayre returns with apples, scarecrows and Jenny Bristow

We all love Hallowe’en and what has been making it extra special over the last few years is the much anticipated Richhill Apple Harvest Fayre which celebrates the end of the harvest.

The Apple Harvest Fayre is back for a fourth year with a celebration of County Armagh’s home grown produce which will include food demonstrations with Jenny Bristow. With food and drink stalls, live cooking demonstrations and lots of entertainment, Richhill will be the place to be on October 28.

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October 10 In the Press

Fifth generation apple grower Greg MacNeice of Mac Ivors Cider Co with journalist Eleanor McGillie with Polish apple pickers in MacNeice's orchards in Co Armagh. MGMPR_01

Apple picking in County Armagh – a county bursting with crates of the crop

Journalist Eleanor McGillie travels to Armagh’s famous orchards to learn the art of apple picking under the watchful eye of a fifth generation apple grower.

Greg MacNeice, of Mac Ivors Cider Co, takes Eleanor under his wing for the day to teach her the art of his craft. This feature was published in Saturday, October 7’s Belfast Telegraph. We hope you enjoy the read as it was such a fantastic experience to get onto this land which is cared for and nurtured by the MacNeice family.

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October 5 Brand Journalism In the Press

Anna Kelly, Malachi Cush, Aine McNulty, Lynette Fay, Ronan McHugh and Gina Chroma at the launch of An Evening of Celebration. Picture by Richard Trainor

‘An Evening of Celebration’ for St Patrick’s Academy Dungannon

St Patrick’s Academy in Dungannon is to open its new £27 million school early next year and to celebrate it is hosting an Evening of Celebration.

The evening, which will be hosted by past pupils Lynette Fay and Malachi Cush, will be a celebration of ‘achieving excellence together’ while fundraising to future proof the new school by maintaining standards and heritage. This is a ticketed event so get in early if you want to be a part of this special occasion.

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September 13 Brand Journalism In the Press

jlrtechfestrecycledsurfboardrgb1080917.jpg waste to wave project with SkunkWorks Surf Co

SkunkWorks Surf Co work with Jaguar Land Rover to launch surfboard

SkunkWorks Surf Co which manufactures 100 per cent recyclable surfboards have taken their work to a whole new level by working with Jaguar Land Rover in its ‘Waste To Wave’ project.

They are working with Jaguar Land Rover to recycle plastic foam from early vehicle design models to give them a second life in the form of surfboards. Lucy Campbell was invited to get behind the wheel of a Discovery Sport before putting the concept through its paces at Whiterocks Beach, Northern Ireland.

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September 6 Brand Journalism In the Press

Mac Ivors Traditional Dry Cider and Medium Cider win prestigious Fine Farm Food Awards announced on Countryfile Live at Blenheim Palace. Picture by James Dobson

Mac Ivors Cider Co celebrates winning Fine Farm Food Award

One of Ireland’s leading Irish craft cider producers has won a National Trust Fine Farm Food Award for its Traditional Dry Cider and Medium Cider.

The award was announced on BBC’s Countryfile Live event at Blenheim Palace. The awards celebrate the very best produce from the Trust’s 1,500 tenant farmers and estates. Producers participating look after more than 500,000 acres of grazed pasture, orchards and arable farmland across the UK. Have a read here;

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August 31 In the Press

INTO says no to budget cuts

Bleak start back to school as the INTO says no to budget cuts

Schools across Northern Ireland have been finding out that their budgets have been cut – another insult to education according to the INTO.

Ireland’s largest teachers’ union says news of further cuts to school budgets will mean children will be denied access to services, class sizes will increase and special needs provision will shrink. Gerry Murphy outlines the INTO’s take on the news which will create many challenges for principals and pupils across the region.

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August 17 Brand Journalism

Oyster farmer Patrice Bonnargent.

Meet the oyster farmer who is taking the taste of our shores back in-land

Oyster farmer Patrice Bonnargent is working hard in Killough, Co Down, to bring the best oysters to the UPU Plough Festival which takes place from August 24-26 where you could win £1,000 in a competition.

We speak to Patrice about oyster farming ahead of the festival which is taking place at The Plough Inn to raise money for next year’s Hillsborough International Oyster Festival which had to be cancelled this year due to a change in funding arrangements and rising costs.

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August 1 Brand Journalism

MGMPR - a brand journalism approach to PR in Northern Ireland

Five years of using brand journalism in Northern Ireland

Eleanor McGillie saw a gap in the market and she decided to fill it by introducing a brand journalism approach to public relations in Northern Ireland by setting up MGMPR.

This message engaging concept is being embraced by companies and organisations who recognise the power of relevant and meaningful storytelling. Celebrating five years in business today we look back at the last five years and see how brand journalism has been embraced by Northern Ireland companies. Have a read:

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April 21 In the Press

Mac Ivors Cider Co ciders are now in Marks & Spencer Stores in Northern Ireland

Mac Ivors Cider Co’s great tasting ciders now in Marks & Spencer stores

Huge congratulations to Mac Ivors Cider Co on the announcement that their great tasting ciders are now available in Marks & Spencer stores in Northern Ireland.

Traditional Dry Cider, Medium Cider and Plum and Ginger Cider are available so people can enjoy a food and drink adventure. Marks & Spencer’s mission is to become the best craft beer retailer on the high street while offer local beers from smaller breweries with the convenience of buying them from a local M&S store.

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January 27 In the Press

The Emerson's Foundation, through the NISA MADL Fund, hands over a cheque for £1,000 to the Air Ambulance for Northern Ireland Fund.

Emerson’s Foundation hands over £1,000 donation for Air Ambulance NI

The Emerson’s Foundation in Armagh aims to help transform local communities by giving to charitable causes through its MADL Fund.

Here, members of the Foundation’s committee hand over a cheque for £1,000 and a canvas picture to the family of Lesley Ann McCarragher who died last year after being struck by a car. This donation of £1,000, from our NISA MADL Fund, will hopefully go some way in helping the McCarragher family with their fundraising targets.

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December 22 In the Press

Seamus Hanna, chairman of the INTO Northern Office, says INTO teachers will strike in the New Year. IMG_0454

INTO teachers will be striking in the New Year as results of ballot are announced

INTO teachers in Northern Ireland have overwhemlingly voted in favour of strike action in the New Year according to ballot results which have been published this afternoon.

Today’s ballot reveals that strike action is supported by 78 per cent of INTO members with 94.97 voting in favour of action short of strike. The ballot turnout was 40 per cent which demonstrates the strength of feeling on this issue across the membership. Here’s the full story issues on behalf of the INTO:

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December 20 In the Press Year of Food & Drink 2016

Emerson's Supermarket in Armagh has been serving the district for over 125 years. Now it's the UK's Most Sustainable Independent Retailer of the year

UK’s Most Sustainable Independent Retailer is right here in Armagh

Emerson’s Supermarket in Armagh’s historic city centre is the UK’s Most Sustainable Independent Retailer of the Year for the second year running.

Staff retention, using renewable sources for energy, reducing food waste, food provenance, supporting local producers, supporting local families and creating new jobs are the things which makes this supermarket tick. Owner Gavin Emerson is delighted to be the recipient of this accolade again this year. Here’s the story:

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November 23 In the Press

Students at Markethill High School support Putting Pupils First Campaign

Principal says Sixth Form must be ‘an unstoppable force’ in Putting Pupils First Campaign

Markethill High School’s principal, James Maxwell, says the Putting Pupils First campaign continues its push for Sixth Form.

Mr Maxwell was speaking directly to parents, pupils, teachers, DUP MLA Emma-Little Pengelly and the media when he described the status quo in relation to post-16 provision for pupils from the Protestant Controlled community as ‘a disgrace, unequal and unfair’ and said it was time the status quo was ‘condemned to the dustbin of history’. Here’s the story:

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November 8 In the Press

Teachers' are being balloted for strike action

Hundreds of teachers picket at school gates as 60 schools protest over pay

Hundreds of teachers across Northern Ireland will picket at school gates at lunchtime today over a pay dispute with Stormont.

Teachers, from four unions, INTO, UTU, ATL and NAHT, are demonstrating at the school gates asking parents and members of the public to lobby their local MLA as to why the Government do not appear to place value on the education of children across the province. Here’s the full story about today’s action across the region.

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