Sector: Public Relations

Since August 2012 MGMPR Ltd has celebrated success by using a brand journalism approach to public relations for our clients. We are a team of media law trained professionals who have worked in print and digital media for years. We use our knowledge, skills and media law savvy journalistic expertise to generate sales leads, fuel PR and generate and manage campaigns. Our work engages our clients as well as their audiences. We work with honesty and integrity are adhere to our MGMPR Ltd Code of Conduct.

July 25 In the Press

New chapter for Uluru Bar & Grill as Aussie chef Dean Coppard hits the coast

It’s the end of an era and the start of a new chapter as chef Dean Coppard hands over the baton to Head Chef Mark McGonigle at Uluru Bar & Grill.

For the past 18 months the team have worked their way through a major transition as part of a £2million investment which included the relocation of Uluru Bar & Grill. The team have worked tirelessly to create an Australian neighbourhood style restaurant. But now, it’s time for the chefs to shine as Dean heads off on a new challenge.

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June 28 Brand Journalism In the Press Year of Food & Drink 2016

They may be slippery but sprinkle some Aussie authenticity and you’ve got a mighty fine catch

On Saturday, Dean Coppard, the Executive Chef at Uluru Bar & Grill in Armagh, will be cooking eel at the ‘River To Lough Festival’ in Antrim.

‘Lough and Apples’ is an award winning dish jointly created with Sous Chef Adam Ogle. This dish was used as the ‘starter’ as part of Adam’s menu for IFEX 2016 Salon de Culinaire for which he received a bronze medal and placed third in Ireland for Senior Chef of the Year. Here’s the full story:

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June 27 Brand Journalism In the Press Year of Food & Drink 2016

Fifth generation apple grower takes the taste of Armagh’s orchards to Europe

Greg MacNeice is a fifth generation apple grower who has a vision to expand the Mac Ivors Cider Co brand across Europe and America.

Mac Ivors Cider Co, in the last four years, has bottled just short of one million bottles of its Mac Ivors Traditional Dry and Medium Ciders. Now introducing its new Plum and Ginger flavour, the cider-maker has announced a new distributor deal in Rome and will target the American market later this year. Here’s the full story:

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May 20 In the Press Year of Food & Drink 2016

Did you hear the one about the Lough Neagh Eel which married the Bramley Apple?

Australian Chef Dean Coppard, from Uluru Bar and Grill, will be leading the cookery demonstrations at this year’s NI CountrySports Fair.

Dean will showcase his authentic cuisine by combining two of Northern Ireland’s finest PGI products at next week’s Fair – the Lough Neagh Eel and the famous Orchard County Bramley Apple. Dean said: “From sourcing new products from the field, sea or loughs this year’s CountrySports Fair will be served up something completely unique.”

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April 12 Brand Journalism In the Press

Housing crisis is looming as ICTU warns against privatisation of NIHE portfolio

Northern Ireland is on the verge of a housing crisis if plans continue to transfer more and more Housing Executive stock to the voluntary sector.

Brian Campfield, President of the Irish Congress of Trade Unions (ICTU), told delegates at the biennial conference that if the Housing Executive sells its portfolio of houses, then people would no longer be able to afford private rents, and, as a result, education and health would also suffer and jobs would be lost.

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April 12 Brand Journalism In the Press

Copyright © Kevin Cooper Photoline NUJ: Peter Bunting, ICTU Assistant General Secretary, at NIC ICTU Biennial Delegate Conference which took place on Tuesday 12 and Wednesday 13 April 2016 in City Hotel Derry. MGMPR

Farm groups support motion to stay in EU as ICTU lobby for workers’ interests

Farmers and businesses are being urged to work together – that’s a key message during a debate on Brexit at the ICTU conference today.

Peter Bunting, assistant General Secretary of the ICTU, said if Northern Ireland has a chance of growing its economy its members must vote ‘Yes’ in the EU referendum. Mr Bunting added that It is critical that farmers and the business community work in tandem to ensure members maximise the ‘Yes’ vote. Here’s the full story:

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March 15 In the Press

Uluru chefs storm IFEX16 bringing home string of awards to Armagh

IFEX is a premier event which showcases all things food and drink and this year’s Salon Culinaire Competition took place with chefs competing from across the region.

Dean Coppard tells our team how his chefs stormed IFEX bringing home a string of accolades to County Armagh. The Head Chef is delighted his team won Junior Chef of the Year, Junior Seafood Chef of the Year, Junior Culinarian Chef, Senior Lamb Chef and Butcher of the Year competitions at IFEX 2016.

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March 3 Brand Journalism In the Press

INTO to launch major lobbying campaign which will dominate 2016 election trail

Ireland’s largest teachers’ union is expected to confirm it will launch a major lobbying campaign on a scale which is unprecedented in Northern Ireland.

Tomorrow begins the annual Northern Congress at Hilton Templepatrick where INTO Northern Secretary, Gerry Murphy, will speak about the scale of the union’s efforts in its bid to place education at the top of politicians’ agendas during the forthcoming election campaign. Read full story here:

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March 2 Brand Journalism Comment

Brand journalism

What is brand journalism and why you should adopt this approach to PR

Brand journalism is a powerful communication tool combining real reporting and engaging storytelling with an organisation’s brand, experts and experiences.

Our director Eleanor McGillie explains what is brand journalism and why global companies are fast adopting this tool as a new and fresh approach to telling their stories using journalism. Throughout our website you will see examples of our brand journalism approach on behalf of our clients.

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March 1 Brand Journalism In the Press

Independent supermarket launches new foundation to transform the community

AN independent supermarket has launched it’s own foundation in order to donate money which will help transform the community.

Emerson’s Supermarket, a 125-year-old supermarket, has created The Emerson’s Foundation which will directly benefit people living and working in the area through charitable donations. The foundation was launched today in conjunction with Uluru Bar & Grill to highlight the positive contributions both businesses make in the community.

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February 29 Brand Journalism In the Press

£150,000 investment announced for Markethill High a ‘step in the right direction’

The Department of Education have announced a £150,000 investment for Markethill High School – a move which has been welcomed by the school.

Principal James Maxwell said the £146,300 investment for the provision of prefabricated accommodation shows the Education Minister is taking positive steps to provide better facilities for the school and its pupils. Mr Maxwell reiterated the school’s sights are firmly set on a new build and sixth form provision.

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February 26 Brand Journalism In the Press

INTO slams 1% pay offer for teachers as an ‘insult to the teaching profession’

On March 4 and 5, Ireland’s largest teachers’ union, INTO, will host its much anticipated annual Northern Conference in Templepatrick.

Hot on the agenda will be today’s pay rise offer of one per cent for teachers which has been described by the INTO’s Northern Secretary, Gerry Murphy, as ‘an insult to the teaching profession’. Mr Murphy describes the ‘derisory’ offer as a pay cut in real terms and says teachers deserve better. Read the full story here:

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February 10 Brand Journalism In the Press PR Northern Ireland

Tyrone student says investment in teaching gives graduates confidence

There has been a lot of debate in Northern Ireland after the Education Minister John O’Dowd announced the Investing In Teaching Workforce scheme.

We interview a student teacher from Tyrone who says the scheme will give graduates like him some hope that there will be jobs available once they leave teacher training college. Jack Hughes from Killyman, agrees with the INTO that the scheme is a genuine attempt to help teachers who are not in full time employment.

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January 4 Brand Journalism In the Press PR Northern Ireland

Markethill High School

Markethill High School hailed ‘one of the best’ for attendance ahead of Open Day

Markethill High School will host its annual Open Night on January 13 where the principal, James Maxwell, will welcome parents and prospective pupils to Mowhan Road.

The school has recently been identified by the Education and Training Inspectorate as a school which is one of the best in Northern Ireland for attendance rates. Markethill High School’s attendance is a priority in the school’s Development Plan and is key in the school’s pastoral system. Here’s the story:

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December 18 Brand Journalism In the Press PR Northern Ireland

INTO teachers will go on strike in the New Year as the results of the ballot have been announced this afternoon

INTO hails £33m investment ‘a step in the right direction’ for region’s economy

The Education Minister has given approval to a scheme initiated by the Ireland’s largest teachers’ union which will see a £33million investment which will be used to refresh the education system.

Gerry Murphy, Northern Secretary, says the ‘Investing in the Teaching Workforce’ scheme is a major investment in addressing underachievement, raising standards and delivering 500 professional jobs to the economy in Northern Ireland. Here’s the full story:

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