February 24 Brand Journalism The MGMPR Blogger

Five top tips from Jo Fairley – the co-founder of Green & Black’s chocolate

Green & Black’s chocolate is nearing a £100million brand worldwide. It was a world’s first when Jo Fairley co-founded the brand.

The award winning journalist tells us today at a live webinar how she used her storytelling skills to get the story out there about Green & Black’s. Just for MGMPR readers we have compiled five top tips which Jo revealed at her presentation. Storytelling is key to building a brand. Read our story here to find out more.

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